At HAYYA Cosmetics, beauty is not about perfection—it’s about presence, power, and self-expression.


Born from the belief that makeup should feel as good as it looks, HAYYA creates thoughtfully designed, high-performance beauty essentials that celebrate individuality in every shade, mood, and moment. We blend modern innovation with skin-loving ingredients to deliver products that are effortless, expressive, and unapologetically bold.


Inspired by Korean beauty’s skin-first philosophy and Germany’s science-driven precision, our formulations balance sensorial textures with high-performance results. Every product is developed with a clean-beauty mindset—prioritizing safe, effective ingredients that respect both your skin and the planet.


Proudly made for Indian Skin, HAYYA understands diverse skin tones, climates, and lifestyles. Our products are crafted to perform in real life—long days, humid weather, and everyday wear—without compromising comfort or care.


Our formulations are vegan, cruelty-free, and consciously crafted—because beauty should never come at the cost of ethics. From everyday essentials to statement-making must-haves, every HAYYA product is designed to empower confidence, creativity, and comfort.


We believe beauty is fluid, personal, and ever-evolving—just like you.

That’s why HAYYA isn’t about following trends. It’s about setting your own.


HAYYA Cosmetics

Modern beauty. Real confidence. Your rules.